Cyberwars...

the news article entitled Google makes friends with network sites to battle Facebook, published on 2 November 2007. It is about Google, one of the famous search engines in the cyberworld teamed up with MySpace and Bebo to go up against Facebook for the social networking market. For further information, please click here.

Facebook, seems to be one of the hottest trends in cyberworld now and many other large corporations such as Google, Friendster and more will see Facebook is their competitor and strategies and plans are coming out to compete and stand out among the competitors.

Each of the web communities have their own strategies and they provide people a very good website and functions. There is no doubt that their contribution towards the society is huge and leads for a better lifestyle. According to Walsh (2006), the technological differences such as frames, hyperlinks, navigation bars, menu buttons, use of cursor are designed to assist the reader's learning, to attract and to maintain interest. Just like what Walsh has said, the main point that make those web communities successful is their very useful functions provided in their webs and the user-friendly features in their webs. The services that provided by those web communities are welcomed and accepted by the people.

In the world of business, an organization needs to work with another organization in order to compete with another organization. In this case, Google sees Facebook as their competitor although Facebook is still new in the cyberworld. Strategies and planning were prepared by in-house analyst of Google and network marketing analyst to handle the situation and stand against with their competitors.

These types of news articles are commonly seen in newspaper and competition between organization to another brings more choices apportunities to the consumers.



References:

Guardian Unlimited
[Online, Accessed on 3 November 2007]
URL: http://www.guardian.co.uk/media/2007/nov/02/google

Walsh, M 2006, ‘”Textual shift”: examining the reading process with print, visual and multimodal texts’, Australian Journal of Language and Literacy, vol. 29, no. 1, pp. 24-37.